Schema Markup for Local Services: A Copy-Paste Starter Kit
Stop leaving your entity relationships to algorithmic guesswork. Use this baseline schema structure to define your business.
The LocalBusiness Baseline
Every local service site needs a LocalBusiness JSON-LD block on the homepage. This must include your legal name, logo, URL, telephone, and address (or areaServed if remote).
Service and Offer Schema
Connect your LocalBusiness to your specific services using the 'makesOffer' property. This explicitly tells search engines exactly what you sell.
FAQPage Schema
If you have a page answering questions, mark it up. This is currently one of the fastest ways to secure real estate in AI Overviews and rich snippets.
Usman
Founder of Promptora, an independent digital studio specializing in technical SEO, high-performance web development, and digital systems for businesses looking to scale. View our capabilities ↗